In sales, you learn to use your best closing arguments to close the deal. Insecurity and fear are the closing tools for Western religion. Are you a customer?
There are many kinds of fear. There is a fear of failure, rejection, abandonment, and loss of relationships. But nothing tops the fear of death. Facing this insecurity brings about the existential crisis we know as the “dark night of the soul.” It can be a doorway to a spiritual awakening. But religion turns these fears into a cash flow jackpot.
How Religion Sells Insecurity and Fear
Western Organized Religion specializes in making promises that prey upon our basic fear of death. These are the religions of Semitic origin, Judaism, Christianity, and Islam. These are the rebranding of the mystery religions from Egyptian, Babylonian, Persian, and Assyrian. Together they have over 5 billion followers. As a result, they influence many cultures.
The Abrahamic religions(1) perfected the selling strategy of substituting the afterlife for the existential fear of death. Selling the superstition of the afterlife preys on our insecurity and fear of death and the unknown. It is a real money-maker. There are never any customer complaints. People cannot dispute the promises of the afterlife. It’s also a good closing tool for retention. You don’t want to lose your place in the afterlife.
The afterlife isn’t the only commodity they sell. They also sell prosperity and healing. These two prey on those in economic and health crises. They don’t provide any help. They want you to pray for those things. At that same time, they want your hard-earned cash. Here, preying on financial insecurity and greed of the followers. So, magnifying our fear and insecurity is a smart selling strategy and closing tool.
It provides a never-ending cash flow source, preying upon those who can least afford it. And when your healing doesn’t come. You didn’t pray hard enough. When your financial troubles multiply, it is because you haven’t given enough money to them.
So, you need to maintain good standing. You may also hedge your bet and buy indulgences and make even larger financial donations. Thus, help to perpetuate the richest religion on the planet.
The Path Beyond Insecurity and Fear
Unfortunately, the concept of the afterlife is like putting a bandaid on a broken leg. All it does is keep us from exploring this deepest fear. The fear doesn’t go away. But it is there for a good reason. It prompts us to explore the unknown.
The path of spiritual exploration begins for many when they can finally reject the promises of religion. This means leaving behind the antidote of the afterlife and facing our insecurity and fear of death.
Leaving any belief system is hard. This is because it doesn’t involve only beliefs. Leaving a religion means changing or severing their relationship with people. Many depend upon the association with religion as a part of their personal identity.
Many people will only associate with those who continue to buy into and support religion. Sometimes this is by choice, but often is a part of the control mechanism of the religion. These practices ensure people outside the boundaries of the religion don’t contaminate the other “believers.” They don’t want their customers to see inconsistencies in the belief system.
Religion is very expensive not only in monetary responsibility but also in time. Religion consumes an enormous amount of time. It often requires mandatory meetings and readings and specified daily rituals. The time you spend memorizing mythology is time wasted.
If people only spent a tenth of the time embarking on some form of spiritual exploration, then they will be much happier. Walking your own path makes you less susceptible to groupthink manipulation tactics. There is another side effect of religion. Being subjected to brainwashing techniques erode your ability to use logical reasoning. This makes it more difficult for you to discern the facts from the fiction.
The afterlife is an effective selling strategy and closing tool to capitalize on our fears. But, you don’t have to buy this substitute. You need the courage and knowledge to face your fears. Now you need to decide if you dare to follow your heart and explore it.
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(1) Abrahamic Religions, Wikipedia
(2) Joseph Campbell & Joseph Campbell’s book The Hero’s Journey, Wikipedia